ORUN Launches Heirs of Greatness in Casablanca, a Pan-African Platform Advancing Cultural Sovereign
ORUN Launches Heirs of Greatness in Casablanca, a Pan-African Platform Advancing Cultural Sovereign Leave a reply CASABLANCA, MOROCCO – EQS Newswire – 14 January 2026 – ORUN, a subsidiary of African Currency Network (https://ORUN.Africa), announces the launch of the first edition of Heirs of Greatness Day, a foundational initiative that brought together key players from the cultural and creative industries (CCI) in Casablanca. Conceived as a structuring activation, Heirs of Greatness Day is part of the deployment of a strategic platform combining vision, method, and action. The initiative aims to position CCIs as levers for sustainable development, cultural sovereignty, and African soft power. Held in a continental context marked by the Africa Cup of Nations and heightened international attention on the continent, the event affirms Casablanca as a symbolic crossroads where creation, transmission, and global projection converge. At the heart of this activation is The Sovereign Code, the foundational methodology developed by ORUN, structured around three complementary pillars: Memory, Structure, and Transmission. Serving as a true reference framework, The Sovereign Code informs all ORUN programs and seeks to transform African cultural heritage into sustainable value-creation systems that are measurable and enduring. Heirs of Greatness Day gives concrete expression to this methodology by highlighting the seven Houses of Art: Weaving, Foundry, Crochet, Tannery, Dyeing, Ceramics, and Tailoring. Designed as spaces for transmission, experimentation, and structuring, these Houses bring together master artisans, designers, and partners around a shared ambition: to create a dialogue between ancestral know-how and contemporary standards of creativity, quality, and responsibility. On this occasion, Roméo Moukagny (Gabon, Senegal), Kader Diaby (Ivory Coast), Anil Padia (Kenya), Jennifer Mulli (Kenya), Henri Philippe Maidou (Central African Republic), Sonia Ahmimou (Morocco, France), and Lucette Holland (Senegal, France) presented works and approaches embodying a rigorous vision of African creation, deeply rooted in local territories while fully oriented toward the international stage. The day’s program was designed as an immersive and narrative experience, blending institutional sequences, artistic installations, editorial exchanges,